Application Phase
To participate, Scale-ups submit two elements via the ekipa platform:
- Fixed Questions (online form)
After joining the challenge, applicants complete a short set of mandatory questions
- Pitch Deck (PDF upload)
Applicants upload a concise pitch deck providing additional depth.
The deck may include:
- product overview & key features
- architecture / technical setup
- reference customers or pilots
- expected benefits and value contribution
- commercial model
Join our Info Session together with EWG to learn more about the Market Entry Program:
- 18. February, 15:00 – 16:00 (CET)
- 19. February, 09:00 – 10:00 (CET)
- 18. March, 15:00 – 16:00 (CET)
- 19. March, 09:00 – 10:00 (CET)
- 15. April, 15:00 – 16:00 (CEST)
- 16. April, 09:00 – 10:00 (CEST)
Register for the session here: Info Session
Get-2-Know Interviews
After sending your application, EWG will review it and select teams to get to know in a virtual meeting. In this 30-minute call both parties can ask questions to assess the fit for the Market Entry Program.
The interviews will take place on the following days:
- 25. February, 15:00 - 16:30 (CET)
- 26. February, 09:00 - 10:30 (CET)
- 11. March, 15:00 - 16:30 (CET)
- 12. March, 09:00 - 10:30 (CET)
- 25. March, 15:00 - 16:30 (CET)
- 26. March, 09:00 - 10:30 (CET)
- 08. April, 15:00 - 16:30 (CEST)
- 08. April, 09:00 - 10:30 (CEST)
Collaboration Kickoffs
Each Scale-up will participate in a virtual workshop with EWG to
- explore the potential for establishing an office in Essen.
- discuss available support from EWG, including funding opportunities, networking access, and consultation.
Collaboration Kickoffs will start 1-2 weeks after the Get-2-Know Interviews and will be scheduled individually.
Market Entry Program
Scale-ups will engage in deeper discussions with EWG to identify tailored support for entering the German healthcare market.
- Joint strategy check to validate market-entry approach, target customers, and localization needs
- Regulatory and certification guidance, incl. MDR, CE-marking, DiGA, and data protection requirements
- B2B matchmaking with hospitals, healthcare providers, industry partners, and ecosystem players in Essen
- Access to funding and subsidy advisory, incl. eligibility for the NRW welcome package (up to 10,000€)
- Relocation and setup support, including office space, co-working options, and administrative processes
- Introduction to investors and exclusive networking formats within EWG’s health and innovation network
- Support in communication, positioning, and PR for the German healthcare market
- Ongoing hands-on coordination with EWG to accelerate operational setup and first pilots or partnerships
Digital Networking Event: June, 03.2026
All Scale-ups participating in the Market Entry Program as well as Essens ecosystem partners will be invited for a digital Networking Event to connect and share experiences.
