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Smart Shifts: Boosting Digital Adoption Among the Insured

Shape IKK classic’s “insurance app of the future”—without big marketing or massive rebuilds! Cut down on phone calls, face-to-face visits, and paperwork through clever app enhancements. Let’s simplify workflows, boost engagement, improve app analytics, or deliver a “tour guide” tailored to the needs of IKK’s customers, ensuring frequent reuse. 

 

#HealthTech  #DigitalHealth  #InnovateTogether #ShapingHealthOfTomorrow 

  • 🏆 Prize

    Strategic partnership & integration with IKK + Supported PoC-Phase during the project by ekipa

  • 🕑 Deadline
    Jul 28, 2025, 9:59 PM
  • 🌎 Scope

    Global

  • ❓Questions

    Feel free to join our Q&A Calls

  • 👥 Looking for a team?
  • 📌 Q&A Call with IKK classic

Submission Phase: Send us your approaches!  

Seize this moment to showcase your innovative concepts & solutions. Throughout this phase, we're available every week in our Q&A Sessions to address your questions and provide support or simply explore our FAQs for additional assistance. Deadline: July 28, 2025, 23:59 PM CEST.   

After the deadline, IKK classic will review all submissions and select their favorite teams to be shortlisted and given the opportunity to get to know them in a virtual meeting. Afterwards, up to three teams will be chosen for the PoC. 

PoC Phase: Starting with the Kickoffs 

1-2 weeks after the finalist announcement, each finalist will engage in a kickoff session with IKK classic aimed at refining approaches and laying the groundwork for a co-creation journey together in the PoC Phase. The session will be guided by open innovation experts from ekipa. Attendance is mandatory. 

In the PoC phase you will adapt and refine your approaches in close collaboration with IKK classic, establishing the groundwork for a potential long-term partnership. Realize and validate a concrete PoC together with IKK classic to demonstrate the potential impact of your solution. Based on defined criteria, you’ll co-develop the PoC and submit a proposal for possible follow-up models (e.g. pilot, purchase, co-development).   .  

Demo Day: one-day (tbd) 

Present the results of the joint PoC phase, as well as the proposal of a concrete offer for a follow-up model. The Demo Day brings together decision-makers and management representatives from IKK classic to jointly discuss the outcomes and assess continuation options in depth. 

Decision Phase 

After the Demo Day, a decision phase, which lasts about two weeks, takes place in which IKK classic examines the specific offers for a long-term collaboration and then decides to enter into a concrete collaboration. At this point, ekipa supports both sides in the decision-making process.